BlackBerry Messenger Finally Sunsets

BlackBerry Messenger finally shut down this past week, marking the end of another legacy platform in the mobile-centric world…

It’s official. BlackBerry Messenger is dead. Emtek pulled the plug on the service last week, after announcing the move last month.

BlackBerry Messenger Shut Down

The BlackBerry Messenger shut down comes in the wake of an inescapable reality. The company is continually losing users and it cannot attract new ones, let alone maintain its shrinking user base.

Three years ago, the company said it would reintroduce a revamped BBM consumer service but to no avail. 

“We poured our hearts into making this a reality, and we are proud of what we have built to date,” BlackBerry wrote on its blog. “The technology industry however, is very fluid, and in spite of our substantial efforts, users have moved on to other platforms, while new users proved difficult to sign on.”

BlackBerry even sued competitors at various times, including Twitter, Facebook, and Snap, Inc. for intellectual property violations.

The company tried different strategies to remain relevant but those efforts fell short one-by-one.

Bill Boyles

Bill is a freelance writer who covers a wide range of topics, including apps, social media, and search.