Google mobile-first index enabling notifications are now making the rounds across the web, as the search engine pivots to a mobile-centric internet…
Google Mobile-First Index Enabling Notifications Now going Out
Webmasters are now receiving messages with a title reading, “Mobile-first indexing enabled for…” It’s a change which Google intends to comport better with how people access the web. Mobile web browsing has recorded steady growth since 2009. Meanwhile, during that same period, desktop traffic steadily decreased. In October of 2016, the two trends intersected for the first time. Then, a month later in November 2016, mobile browsing hit 51.3 percent, compared to 48.7 percent for desktop.
Here’s the email notification contents, quoted directly:
“Mobile-first indexing enabled for http://www.xanjero.com/
To owner of http://www.xanjero.com/,
This means that you may see more traffic in your logs from Googlebot Smartphone. You may also see that snippets in Google Search results are now generated from the mobile version of your content.
Background: Mobile-first indexing means that Googlebot will now use the mobile version of your site for indexing and ranking, to better help our (primarily mobile) users find what they’re looking for. Google’s crawling, indexing, and ranking systems have historically used the desktop version of your site’s content, which can cause issues for mobile searchers when the desktop version differs from the mobile version. Our analysis indicates that the mobile and desktop versions of your site are comparable.
For more information:
• Monitor your index coverage using the Index Status report.
• Monitor your impressions, clicks, and site appearance using the Performance report.
• If you have any additional questions, drop by our Webmaster forum for more help – mention message type [WNC-20058194] or our public events.”