Streaming service Hulu apparently has a problem with showing adult-targeted advertisements during kids’ TV shows and movies…
Disney has built a very successful reputation as a quintessential family brand — particularly appealing to young children.
Parents rely on its brand to provide wholesome entertainment for their children. But, there’s a big problem when it comes to its streaming service, Hulu.
Hulu Displaying Inappropriate Content alongside Kids’ Shows and Movies
It seems Hulu displays promotions and advertisements that are inappropriate for their targeted audiences:
Ummm @hulu really? I don’t know how many times I’ve said this but during Pete’s Dragon (you promote as a kids programming) you show commercials for “It” Animal Kingdom (adult tv show) and the alienist.
WTF? That’s ridiculous. Fix this or we’re not going to be friends anymore.
— JasonAten (@JasonAten) September 1, 2019
Here’s another tweet from the same subscriber about the problem:
Hey @hulu – can we talk about the commercials you chose to allow during programming you say is for “kids?” Seriously – you’re not winning any fans from parents with PG13 commercials on kids movies.
— JasonAten (@JasonAten) July 5, 2019
Jason Aten, a writer and business coach, took the time to go through other titles included in the children’s category and found the same thing. Aten published an article about his experience. Read it here.