Streamers can Now Subscribe to Premium Content and Watch it All through the Roku Channel

Roku Channel premium subscriptions are here, after an initial announcement earlier this month, including Showtime, Starz, Epix, and others…

Streamers love Roku for its many innovations. The company has delivered a number of new products and services. Among the most recent, the Roku Channel — an ad-supported channel offering free movies and television shows. Now, it’s integrating premium content to stream through its proprietary channel.

Roku Channel Premium Subscriptions Debut

The new Roku Channel premium subscriptions include over 25 services, such as Starz, Showtime, Epix, and more.

With the addition, it greatly expands the Roku Channel’s offerings of more than 10,000 free, ad-supported television shows and movies.

Roku owners can now easily browse titles and even sign-up for free trials or for reoccuring subscriptions. With the addition, Roku owners won’t have to go from one channel or app to another.

The roll out begins today, staring with Roku players. It will come to all Roku devices and TVs over the next few weeks:

“All supported devices are expected to receive the update in the coming weeks, beginning with Roku players and concluding with Roku TVs. Customers can check if their device can access Premium Subscriptions by launching The Roku Channel from their Roku device. If the device has received the update, a new row called “Premium Subscriptions” will be visible below the Featured row.”

Bill Boyles

Bill is a freelance writer who covers a wide range of topics, including apps, social media, and search.