About 15 percent of all active Twitter accounts are bots, according to new joint research by the University of Southern California and Indiana University…
Approximately 15 percent of all active monthly Twitter accounts are bots, not humans, a new report reveals. Programmers create bots to target specific groups to inflate key metrics with artificial retweets and mentions, the University of Southern California and Indiana University found.
48 Million Twitter Accounts are Bots, Research Shows
Currently, Twitter claims 319 million active monthly users on its microblog. But, 15 percent or about 48 million are actually bots. Although this serves as a stark reality, the social media platform has previously been criticized for its lack of policing. Back in 2014, Twitter faced many questions about the ubiquity of bots on the network. At the time, Twitter stated around 5 percent of all active monthly users were bots or 13.5 million profiles.
Researchers in the United Kingdom discovered big Twitter bot networks last year — the largest of which included about 500,000 fake accounts.
Twitter does little to control fake accounts and bots on its platform. However, the company recently introduced a profile warnings anti-abuse measure. It also rolled out new filters to mute content and notifications in an effort to improve user experience.
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