June 15, 2021
Apple App Store

Apple Reportedly Removing Apps from Its Store that Shares Location Data with Third-Parties

The Apple App Store is removing apps which share location data with third-parties, according to recent news reports about the move…

Apple is now more strictly enforcing its privacy rules for apps in its digital store, according to 9to5Mac. The tech company has begun pulling apps from its platform which do not solicit “explicit consent” from users about location data sharing. 

Apple Store Removing Location Data Sharing Apps

The apps removed from the App Store were found in violation of sections 5.1.1 and 5.1.2 of the Apple Store Review Guidelines. Those sections state, “The app transmits user location data to third parties without explicit consent from the user and for unapproved purposes.”

Apple sent a letter to offending developers, which read in-part, they must “remove any code, frameworks, or SDKs” that shares location data without express user permission.

Additionally, Apple places restrictions on the use of collected user data once it’s shared with third-parties. “Data collected from apps may not be used or shared with third parties for purposes unrelated to improving the user experience or software/hardware performance connected to the app’s functionality, or to serve advertising in compliance with the Apple Developer Program License Agreement.”