Bellevue, Washington–Decision engine, Bing, has integrated Pinterest into its image results pages, including a “Pinit” button on the details page. The inclusion and features are designed to for Pinners in order to relieve, ““some of the hassles they face [when trying to] hunt down original, high-resolution images.”
The SEO conscious, when images found through Bing are pinned to Pinterest, the search engine automatically credits the original source and links back to that source and not to Bing. What’s more, the search engine states that users of the online social pinboard can find images by filtering results according to size, color, layout, and more.
Bing routinely pursues a strong social media emphasis, having in place deep integration with sites like Facebook, Twitter, and even Google+. In addition, Bing has extended synthesis with other social networks, making the search engine one of the most powerful tools in off-page search engine optimization through Web 2.0 properties.
The move might be a signal that Bing is taking the first steps in making the Pinterest image search feature a more advanced tool. Experts observe that the search engine could be setting up a more symbiotic relationship which would allow pinners to more easily find content from the social pinboard and share it, or repin it on their own profile.
Bing currently serves 40 different languages and processes nearly 4.5 billion queries per month. The search engine, which has previously been known as Live Search, Windows Live Search, and MSN Search, is in the top four of all search engines in global use. In November of 2012, Google handled 114.73 billion searches, Baidu, a Chinese search engine, recorded 14.5 billion queries and Yahoo! saw 8.63 billion searches. Yahoo! search, however, has been powered by Bing since 2009.
Pinterest launched in March of 2010 and has 48.7 million, according to Reuters and ComScore. In August of 2012, the online pinboard surpassed Tumblr in visitors, recording some 25 million unique visits. Pinterest is one of the fastest growing social sites on the internet.