Some of the biggest and diverse companies in tech have formed a partnership to push Apple and Google into reforming their app store rules…
A number of high-profile entities, including such names as Epic Games, Spotify, Match Group, Tile, and more, have entered into an agreement to help one another fight Google and Apple over the two tech giants’ app store policies. The companies have created a new group, The Coalition for App Fairness, that seeks to give large and small developers a voice about app marketplace rules.
Epic Games, Spotify, Match Group, Tile, and Others Form the Coalition for App Fairness, Targeting Apple and Google
The formation of the new cooperation comes after Epic Games, the maker of Fortnite, sued both Apple and Google for the removal of the title from their respective app stores. Even Facebook appeared to pick a fight with Apple over its 30 percent in-app purchase fee. A myriad of other, smaller developers have also been heavily critical of the two tech behemoths for the same reasons — most particularly — about taking a third of all in-app sales.
Spotify also filed a complaint against Apple in the European court for the same practices. Also arguing that Apple’s rules favor its own products over others. Meanwhile, Tile has likewise accused Apple of reducing its usability on iOS in order to push consumers over to Apple’s own app, FindMy.