November 11, 2022
cable TV customer losses

Cable TV Customer Losses Expected to Top 6.2 Million Next Year, Surpassing the Population of Los Angeles and Houston Combined

Cable TV customer losses will exceed the combined populations of Los Angeles and Houston in 2020, according to the latest analysis…

As cord cutting becomes more and more popular, subscriptions to cable television and satellite continue to drop precipitously. A new report by UBS reveals a trend that will continue well into 2020.

Experts Predict Cable TV Subscription Losses Next Year will Hit 6.2 Million

Comcast, Spectrum, Verizon, and AT&T shed a combined total of 1.7 million cable television accounts in just the last quarter alone. 

But, it won’t end there. Analysts at UBS forecast the losses to keep happening, with another 6.2 million more leaving next year. This would represent a decline of 6.7 percent for 2020, outpacing the rate of 6.2 percent this year.

“We now expect industry losses to remain in the 6-7% per year range for the medium term, suggesting worsening trends in domestic core affiliate into next year,” said analyst for UBS, John Hodulik.

Conversely, estimates place gains of Hulu with Live TV and YouTube TV between 100,000 and 200,000 per quarter, which is likely to continue in 2020. Meanwhile, Netflix claimed 158 million subscribers in the third quarter of this year.

Owen E. Richason IV

Covers social media, apps, search, and similar news. History buff, movie, and theme park lover. Blessed dad and husband.     

View all posts by Owen E. Richason IV →