October 1, 2022
Facebook snooze button

Facebook Snooze Button for Muting People, Pages, and Groups, goes Live

Social media users can now enjoy a new Facebook snooze button, which works for Friends, Pages, and Groups for thirty days…

Just two months ago, Facebook announced it was testing a snooze option. Now, that feature is rolling out across the social network. The new Snooze button is more robust. It gives users the power to temporarily unfollow friends, as well as Pages and Groups for 30 days.

Facebook Snooze Button Now Available to Mute Friends, Pages, and Groups

Snooze is the latest content control for the Facebook News Feed. It follows Unfollow, Hide, Report, and See First. In the test phase, the Facebook Snooze feature allowed users to select a time frame. Users could choose to snooze a friend, Page, or group for 24 hours, 7 days, or 30 days. Now, with the live roll out, a month is the only option.

Although seemingly counterintuitive, this is probably good news for Pages and Groups in the long-term, especially ones that post a lot. With this easy-to-use feature, people are less likely to unfollow them for posting too much.

Facebook Snooze button in action
Credit: Facebook / CNet

What’s more, Facebook already moderates what users see in the News Feed, based on their clicks, comments, reactions, and shares. But this gives its human users more granular control of what they see.

The Facebook Snooze button is ideal for when users want to temporarily unsee certain friends’ posts or aren’t on board with a Page or Group that promotes products and/or services ad nauseam.

And, it serves as a great alternative to just unfriending someone or even unfollowing. Because the mute only applies for thirty days, that gives users the opportunity to reconsider whether the connection is worthwhile.

It also comes at a time when Facebook is under fire from former insider critics. For instance,  Sean Parker, the company’s first president, said last month that social media is “exploiting a vulnerability in human psychology.” Chamath Palihapitiya, Facebook’s former vice president of user growth, followed that with his own opinion that social media is, “ripping apart the social fabric of how society works.”

Owen E. Richason IV

Covers social media, apps, search, and similar news. History buff, movie, and theme park lover. Blessed dad and husband.     

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