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Google is Killing Off YouTube Red and Introducing Two New Services

YouTube Premium

Credit: Google

YouTube Premium and YouTube Music will become available beginning next week, as Google axes YouTube Red to expand its offerings…

Google will soon go head-to-head with the likes of Spotify, Apple Music, Pandora, and Deezer. The company announced it will scuttle YouTube Red and replace it with two new services: YouTube Music and YouTube Premium.

Google Announces YouTube Music and YouTube Premium

The new offerings will become available starting May 22nd, next week. The two new platforms come in two varieties, of course, free and paid. The free version is ad-supported (much like the current Google Play Music). However, Google Play Music subscribers who pay $9.99 will now get YouTube Music. That means access to offline downloads, listening to the app in the background, and an ad-free experience.

There’s also another option: YouTube Premium, which costs $11.99 per month. That includes YouTube Music, plus it adds its original series and movies previously on YouTube Red.

Credit: Google

With these new products, it’s curious how Google will transition away from Google Play Music, which might take until 2019. The company will need to secure the licensing to make it happen, both in the United States and abroad.

YouTube Music will roll out this coming Tuesday in the US, Australia, New Zealand, Mexico and South Korea. Subsequently, the service will become available in Austria, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, Switzerland, and the UK. Those later markets can find available dates here.

The company says it made the changes, in-part because, “the days of jumping back and forth between multiple music apps and YouTube are over.”

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