Google country specific domain search isn’t quite dead but it now requires a manual switch to get localized results, as it defaults to users’ locations…
Previously, searchers could query country specific domains from Google. Now, that option isn’t as simple as it once was. On Friday, Google announced its ccTLD or country code top-level domains, like google.co.jp for Japan, are on by default. This means searchers can’t simply enter a ccTLD to search a specific country.
Google Country Specific Domain Search Switched Off
The Google country specific domain search option is great for international travel plans. But now, to change the country code, searchers must do so manually. Here’s a screenshot of the desktop settings menu:
However, this doesn’t mean searches cannot break away from their resident country code. If someone travels from the United States to the United Kingdom, the ccTLD will automatically switch. The search engine states the change is due to the fact that 1 in 5 queries or 20 percent, are local. And, if the switch doesn’t automatically toggle, searchers can still manually make the ccTLD change in settings.
Google already operates a number of its services this way, including YouTube and Gmail. The new Google country specific domain search now applies do the Google app for iOS, desktop, and Maps.