November 29, 2020
Instagram and Facebook automatically labeling false content

Instagram and Facebook to Automatically Label False Content Shared between Networks

Instagram and its parent company Facebook, will automatically label false content shared between the sites to improve user experience…

Both Facebook and its subsidiary Instagram are taking another step in fighting misinformation on their respective platforms. The social sites will automatically label content deemed false.

Instagram Automatically Labeling False Content Shared via Facebook and Vice-Versa

Instagram and Facebook will not only label false content automatically, the companies is also expanding its fact-checking program globally.

Suspicious posts will have an overlay that reads “false information.” Additionally, the social sites will likewise pull users from places like the Explore page and hashtag pages who are repeat offenders.

With such a change, the companies are betting on fewer hoaxes being shared on their networks, along with less junk science, and outright fake news.

Instagram explains on its official site:

“When content has been rated as false or partly false by a third-party fact-checker, we reduce its distribution by removing it from Explore and hashtag pages. In addition, it will be labeled so people can better decide for themselves what to read, trust, and share. When these labels are applied, they will appear to everyone around the world viewing that content – in feed, profile, stories, and direct messages.”

Ashley Lipman

Ashley Lipman is a super-connector with Outreachmama who helps businesses find their audience online through outreach, partnerships, and networking.

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