May 20, 2022
Instagram Desktop Posting Option Starts Rolling Out

Instagram is Finally Letting Users Post Directly from a Desktop PC or Mac

Instagram is best known for its mobile focus but use during the pandemic significantly shifted to desktop, so posting from a PC is now open…

Instagram might be most popular among younger users who aren’t as acquainted with desktop machines. Instead, IG relies on mobile and has since its launch. However, a sizable disruption in access came through desktop computers during the shut downs. So, the Facebook subsidiary is now experimenting with allowing users to do more on the platform through PCs and Macs.

Instagram Desktop Posting Option Starts Rolling Out

Last week, people began to notice a small but significant change to its desktop website. Users were surprised to see a new “plus” sign in the icon try on the top right. It’s a familiar button for posting content and the company has since confirmed it is indeed a posting option that’s part of an experiment. It’s the latest in opening the desktop interface to other elements. For instance, Stories debut on the web in 2017. Then, direct messages appeared on desktop late last year. A spokesperson explains:

“We know that many people access Instagram from their computer. To improve that experience, we’re now testing the ability to create a Feed post on Instagram with their desktop browser.”

Ashley Lipman

Ashley Lipman is a super-connector with Outreachmama who helps businesses find their audience online through outreach, partnerships, and networking.

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