Instagram Shared Stories just arrived, giving users the ability to join as a guest to a live broadcast through their Android or iOS apps…
Back in August, Instagram started testing two user, split-screen live video. Now, Instagram Shared Stories arrives, bringing the feature to all its users. “Now, you can hang out and go live together, whether you’re just doing homework or catching up on your day,” Instagram explains.
Instagram Shared Stories Now Open to All Users
Here’s how Instagram Shared Stories works. Users live broadcasting can simply pick a friend who’s watching by tapping the new icon button, located at the bottom right. Tap “Add” and invite anyone watching. If the viewer opts to join in, the screen will split in two. Here’s a video of Instagram Shared Stories in action:
Shared Stories can easily be added to Stories once the broadcast ends. Or, users can simply “Discard,” the stream. Also, users watching Shared Stories can comment during the broadcast.
Although Instagram Stories is a Snapchat clone, it’s far more successful. Instagram Stories just turned 1. And a year in, the feature continues to wreak havoc on rival Snapchat with no end in sight. Instagram Stories now claims 250 million DAUs, or daily active users, while Snapchat only has 166 million.
However, the inundation of Stories options across so many apps, like Facebook, and others might well be creating user fatigue.