Netflix has ceased collecting data on Android users’ physical activities, after the practice became public and caused concern among subscribers…
Last week, a Twitter user posted a screenshot of the Android Netflix app’s permissions page. One section requests the user grant permission to track his or her physical activity.
Netflix Stops Tracking Android Users’ Physical Activities
Unsurprisingly, the revelation Netflix tracks its Android users’ physical activity didn’t sit well with subscribers. The company said it collected the data in order to improve its streaming quality in various situations.
This made sense because subscribers do watch while exercising at the gym or when they’re commuting, viewing shows and movies between train or bus stops, and while engaging in other activities.
Netflix issued the following statement to The Next Web, explaining:
“We are continually testing ways to give our members a better experience. This was part of a test to see how we can improve video playback quality when a member is on the go. Only some accounts are in the test, and we don’t currently have plans to roll it out.”
Now, the company has formally ended the practice, saying it was only a temporary test. Although, the streaming service declined to share details about the experiment.