September 24, 2022
new Instagram Story camera

Instagram is Out with a New Story Camera and It’s a Lot like Snapchat

Instagram has announced some updates to its camera, which include easier to find effects and filters, and it mimics rival Snapchat…

For some time now, Facebook and its subsidiaries, particularly Instagram, have borrowed heavily from competitor Snapchat. For instance, Instagram Stories first rolled out in 2016, having a quite familiar look and feel of its rival.

Now, Instagram has updated its camera to make it easier to browse through effects and filters.

New Instagram Story Camera Closely Resembles Snapchat

Instagram head Adam Mosseri details the new features, which come immediately after the company announced killing off the Following tab and introduced a new way for users to avoid phishing scams.

The update comes with other new add-ons, including a “Create” mode, which lets people play around with interactive stickers without first having to take a picture. It even lets users select a GIF as a background for their Story posts.

Ashley Lipman

Ashley Lipman is a super-connector with Outreachmama who helps businesses find their audience online through outreach, partnerships, and networking.

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