Digital content locker Movies Anywhere, a Disney service, has launched a closed beta program that allows people to share purchases…
Streaming has become such a popular alternative to cable and OTA broadcasts that companies like Netflix, Disney+, and Hulu thrive. But, with the move to digital comes the ability to own movie and television titles, as well.
In order to share these purchases, customers must share their login information with family and friends. Of course, this can lead to a number of problems. But now, Movies Anywhere a digital locker service by Disney, is testing a new way to share purchased content.
New Movies Anywhere Screen Pass Beta Program Debuts
A new Movies Anywhere Screen Pass program has rolled out — in a closed beta program — that allows consumers to share their purchases with others. It’s not unlimited though. Recipients have a week to accept any shares. Then, they have 14 days to start watching it and 72 hours to finish it.
Screen Pass also has a limit of sharing three titles per month. And, not every title in the Movies Anywhere catalog is eligible for sharing. Although it works with iTunes, Amazon Video, Google Play, and Vudu, other studios like Paramount, Lionsgate, and MGM aren’t part of the service.
Right now, more than 6,000 titles are available during the trial period, which represents about 80 percent of its total available through the service.