TikTok, one of the most popular tween and teen short-form video apps, is expanding support to include GIF stickers by Giphy…
Short-form video app TikTok is again adding to its fun prowess. The Bytedance subsidiary is partnering up with Giphy to support GIF stickers.
TikTok to Bring Giphy GIF Stickers to its Short-Form Video App
TikTok users can add GIF stickers to their videos with just the touch of a button. Many of the animated stickers are based on popular memes which have originated on the platform.
For its part in market share, TikTok is on top of its game, outpacing competitors Snapchat and Instagram in the number of downloads last year.
The new embellishments join a number of other features and effects. What’s odd is the fact users themselves seem to be the largest draw for the platform. It’s people who get the most interactions and users sparsely use all the available visual enhancements.